In this rural region, whether you’re in a sweet strawberry patch in the rolling countryside, on a grassy lawn in a downtown park, or boating on High Rock Lake, you can celebrate the season — and its bounty — in the great outdoors.
rowan county
Deep Roots, Strong Vines
At the Woodleaf Tomato Festival in Rowan County, people with ties to tomato country return home to celebrate a crop — and a tight-knit community.
Pontoon Party
As the sun begins its leisurely dip into High Rock Lake, so do the lake dwellers of Lexington. On Thursday evenings, they tie their boats together for a floating block party.
The Swimming Hole in Woodleaf
For centuries, this cool spot on the South Yadkin River has been the place to beat the heat.
An Honor to Serve
Rowan County veterans salute comrades a final time with ceremonies befitting their service to our country.
Coca-Cola’s Ghostpainter
Andy Thompson applies fresh coats of paint to fading murals around the state.
The History of Cheerwine
Its flavor is sweet, its color is red, and its history is inextricably intertwined with our own. At soda fountains and from vending machines, we grew up with it. This is our drink. But we’re happy to share it with the rest of the world.
Woodleaf Tomato Festival
Visit Rowan County for a taste of one community’s iconic crop.
The Town That Built Food Lion
The Salisbury-based grocery chain that became Food Lion began as a community effort.