Linn Cove Viaduct along the Blue Ridge Parkway

North Carolina’s Blue Ribbon

The Blue Ridge Parkway stands out among America’s national parks: Unfurling across six Appalachian mountain chains, it connects dozens of rural communities and binds together generations of families through shared memories.

Destination NC

An advertising campaign in the mid-20th century touted North Carolina as a vacationer’s paradise — no matter what types of destinations and activities travelers sought.