Black bears are the embodiment of North Carolina’s adventurous spirit, immense and wild.
Cheerwine
This sweet cherry soda, invented in Salisbury, has been a cherished Tar Heel treasure for more than 100 years.
Doc Watson
The legacy of the legendary flat-picking guitarist from Watauga County lives on.
The North Carolina Zoo
Generations of North Carolinians have made memories at the world’s largest natural-habitat zoo.
The Krispy Kreme Doughnut
The glazed, pillowy-soft doughnuts, invented in Winston-Salem in 1937, are a Tar Heel tradition.
NC Icons: Pottery
In a state naturally rich in red clay, potters like the legendary Sid Luck carry on a long-held North Carolina tradition.
Collards
Few culinary traditions run as deep as collards in North Carolina.
