Our State magazine

Since 1933, Our State magazine has been the trusted resource for all things North Carolina. Each month, Our State celebrates the very best of North Carolina through authentic storytelling and stunning photography. It’s the perfect source of information for those who’ve lived in North Carolina all their lives, those just becoming acquainted with the state, or those looking to visit or relocate.

Our State’s mission is to reflect the beauty of North Carolina, to tell the stories of its amazing people and its remarkable history, and to suggest wonderful places to visit. Discover exciting destinations. Try tasty recipes. Uncover history, culture, and beauty. Celebrate North Carolina.



Mast General Store

The Original Mast General Store opened in 1883 in the rural community of Valle Crucis, North Carolina. Storekeepers tried to have everything the community needed — from cradles to caskets.

The same friendly and knowledgeable service that welcomed neighbors in Valle Crucis can still be found in downtowns in North Carolina, South Carolina, and Tennessee. As a general store, Mast Store offers a variety of goods from fashion to fried chicken cookbooks, toffee to tents.

Mast Store’s employees are knowledgeable, experienced, and excited about the products it carries, and many have crossover interests in several departments. They are happy to provide advice on outdoor gear, fashion accessories, and even cooking tips.



Visit Winston-Salem

Winston-Salem is known as North Carolina’s “City of Arts and Innovation,” priding itself on preserving history while fostering a spirit of reinvention. Discover our award-winning downtown buzzing with an eclectic arts scene and more than 120 restaurants, bars, and diverse shopping options.

After exploring the newly revitalized downtown, take a step back in time to Old Salem Museums & Gardens, where guests are immersed into the 18th-century Moravian way of life at one of America’s most authentic Colonial sites.

For a mix of classic and contemporary, head to Reynolda Mile, just five minutes from downtown. At its heart is Reynolda House Museum of American Art, the restored 1917 estate of the tobacco magnate, R.J. Reynolds. Today it’s home to a collection of American art and historic gardens, and is just steps away from restaurants and shopping at nearby Reynolda Village.