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Naturally NC

From wildflowers growing on our mountains to ancient trees emerging from our swamps, North Carolina’s native plants shape our landscapes.

Hoop Dreams

The dramatic comebacks, buzzer beaters, and upsets of March Madness have introduced generations of North Carolinians to a host of iconic college basketball players and coaches.

NC Sweethearts

In all aspects of North Carolina life, from faith and politics to pop culture and literature, iconic couples and their love have helped shape our state’s identity.

Back for Seconds

Don’t be shy: At these North Carolina buffets and family-style restaurants, filling up your plate two or three times is expected and encouraged.

Fall Festivities

Cool weather, autumn harvests, and colorful leaves: In North Carolina, there are plenty of reasons — and opportunities — to celebrate this time of year.

Points of Pride

North Carolina’s state symbols make up a one-of-a-kind collection that tells our story. They include our native plants, the art we create, the crops we grow, and so much more.

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